PARIS NEW YORK CONSULTING
ADVISING THE FOUNDERS OF A DNVB
We advised the founders through several stages of the life of their Digitally Native Brand : growing wholesale and retail, finding strategic partners, structuring the team, making the business model evolve through maturity and even managing the team directly through Covid.
BUILDING SUCCESS IN NORTH AMERICA
The North American market is the most demanding in the world. No one succeeds by chance. It requires time, funding and perfect execution. For several European brands, we have adapted the market mix (product, positioning, marketing, distribution), evaluated financial needs, structured the team and built the relevant partnerships and activations.
STRATEGIC DUE DILIGENCE
We performed the US commercial and strategic due diligence for the pool of investors led by Apax Partners and helped them assess the potential of the brand and build a business plan to support the investment project.
LUXURY RETAILER TURNAROUND
We successfully shuffled the team and shifted the focus to the top line, set up the right retail processes and tools to hold everyone accountable while creating a globally positive and winning spirit.
We managed the American business of this famous Parisian brand, setting retail best practices, coaching the team, bringing growth projects to success and providing expansion opportunities, both off and online.
We participated to the launch of this major French luxury brand online on the US market, launching the project in coordination with all internal services and external providers, provided market best practices and set-up the supply chain.
We introduced this brand into all major European markets : the UK, Germany, Spain, France, opening profitable locations, adapting the brand message, hiring relevant talents, building the right partnerships.